Tata Motors Offering Benefits Of Rs. 60,000 In Exchange Carnival | V3Cars
On February 4, Tata Motors announced the beginning of their National Exchange Carnival. Tata’s new initiative is for customers who are planning to trade their old vehicle for a new Tata car. The carmaker mentioned that this scheme will offer benefits of up to Rs. 60,000 on select Tata cars and utility vehicles.
This exchange program will continue till February 15 2023 across 250 Tata dealerships in the country. This initiative by Tata Motors is a step towards increasing its customer base in the country and encouraging car buyers to switch to Tata cars. It is evident that Tata Motors, by announcing this offer only for 11 days, is trying to create the urge for potential car buyers to book a new Tata vehicle at the earliest. Meanwhile, the carmaker recently revealed a hike in prices of its car fleet. So, this could probably be a good time to upgrade by making the most of the exchange benefits to at least partially compensate for the increased prices.
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Tata Motors’ Vice President of Sales, Marketing and Customer Care, Mr. Rajan Amba, commented: “At Tata Motors, we continuously strive to understand the customer needs and offer them a delightful experience. Aligned to this plan, we are announcing the commencement of a 12 day long National Exchange Carnival for customers, by offering them a hassle-free evaluation of their existing cars through our wide network of preowned car business, Tata Motors Assured. I am confident that the National Exchange Carnival will help our consumers in easily upgrading to their favourite Tata car, in turn experiencing the best combination of design, drive and safety that we have on offer.”
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The carmaker’s pre-owned car programme, called Tata Motors Assured, provides customers the convenience to exchange their existing cars. Tata Motors launched this programme in 2009 to provide potential car buyers to get the best exchange value for their existing cars.
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