New Tata Curvv Reveal, Launch, Bookings And Delivery Timeline | V3Cars

In this article, we calculate the potential launch, bookings and delivery timeline for the 2024 Tata Curvv EV, Curvv diesel and Curvv petrol by looking at the launch pattern of other Tata cars in the past year.

*Estimated based on Nexon facelift launch timeline

In the case of the Nexon facelift, Tata Motors teased the updated B2-segment SUV via images on their social media channels on September 1, 2023. 4 days later, Tata dealerships opened bookings for the SUV, and the launch event and price reveal took place 10 days later, on September 14, 2023.

Meanwhile, Tata teased the Nexon EV on September 2, 2023, a day after teasing the Nexon ICE. The electric SUV was officially revealed 5 days after it was first teased on September 7, 2023. The Nexon EV launch event was held alongside the launch of the Nexon ICE on September 14, 2023. Deliveries of the Nexon EV began on September 20, 2023.

2024 Tata Curvv Bookings Timeline

Based on the bookings and launch pattern of the Nexon ICE and EV, we expect Tata Motors to open bookings for the Curvv SUV 4 days after they release the first set of teaser images and videos of the SUV. Hence, we could expect Tata Curvv bookings to open on July 12, 2024.

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Tata Curvv Launch Timeline

As was the case with the Nexon facelift, we expect Tata to launch the Curvv 2 weeks after the official reveal of the SUV. Hence, it is possible that Tata could hold the launch event, reveal the variant list and announce the prices of the Curvv on July 22, 2024.

Tata Curvv Deliveries Timeline 

Based on Tata’s launch, bookings and deliveries pattern over the last year, we expect dealers to commence Curvv deliveries 5-7 days after the launch of the SUV. So, expect a tentative date of July 22, 2024 for deliveries of the Curvv to commence.

The Tata Curvv’s engine, transmission and electric powertrain specifications are yet to be revealed. However, reports suggest the Curvv diesel will feature the same 1.5-litre diesel engine as the 2024 Nexon. For the Curvv petrol, Tata could utilise their new 1.2-litre and 1.5-litre turbo petrol engine that were unveiled at the 2023 Auto Expo. Tata Motors claim the smaller turbo petrol is capable of producing 123PS of power and 225Nm of torque while the bigger engine could have an output of 168PS and 280Nm. As for the Curvv EV, it will use Tata’s Gen-2 EV architecture and offer a range between 400 - 500km per charge. 

When launched, the Tata Curvv petrol and diesel will compete with C-segment SUVs like the Hyundai Creta, Kia Seltos, Maruti Suzuki Grand Vitara, Toyota Urban Cruiser Hyryder, Skoda Kushaq, VW Taigun, MG Astor and others. The Curvv EV will take on the MG ZS EV and Hyundai Kona EV. Meanwhile, Hyundai are currently developing a new C-segment electric SUV based on the Hyundai Creta to rival the Curvv EV.

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