December 2023 Maruti Suzuki, Nexa Car Sales Analysis – YoY, MoM Change, 6-Month Trend | V3Cars

December 2023 - Maruti Suzuki Arena & Nexa Car Sales Figures - YoY Change

• Top Gainers:

  • Dzire (B2 - Sedan): Dzire showed a significant YoY increase with 16.80% growth, selling 14,012 units in December 2023 compared to 11,997 units in December 2022. This suggests sustained demand for this sedan model.
  • Brezza (B2 - SUV): Brezza, a compact SUV, experienced substantial growth with a YoY change of 14.68%. The model sold 12,844 units in December 2023, reflecting increased popularity in the SUV segment.
  • Ertiga (C1 - MPV): Ertiga, a multi-purpose vehicle, witnessed a YoY growth of 5.72%, selling 12,975 units in December 2023. The positive trend indicates continued demand for this MPV.

• Top Losers:

  • Ignis (B1 - Hatch): Ignis faced a significant YoY decline of 92.52%, selling 392 units in December 2023 compared to 5,241 units in December 2022. This substantial drop might indicate a shift in consumer preferences or market challenges for the hatchback.
  • S-Presso (A - SUV): S-Presso, categorized as an SUV, experienced a notable decline with a YoY change of -94.63%. The model sold 60 units in December 2023 compared to 1,117 units in December 2022, indicating a challenging year for this particular SUV.
  • Alto K10 (A - Hatch): Alto K10 faced a significant decrease in sales with a YoY change of -71.13%. The model sold 2,497 units in December 2023, down from 8,648 units in December 2022, suggesting a shift in consumer preferences or increased competition in the hatchback category.

• Other Insights:

  • Baleno (B2 - Hatch): Baleno, despite being one of the top-selling models, experienced a notable decline of -36.99% YoY. The model sold 10,669 units in December 2023 compared to 16,932 units in December 2022.
  • WagonR (B1 - Hatch): WagonR faced a YoY decline of -15.75%, selling 8,578 units in December 2023. The decline might indicate changes in consumer preferences or increased competition in the hatchback segment.
  • Grand Vitara (C1 - SUV): Grand Vitara, in the SUV segment, saw a positive YoY change of 13.24%, selling 6,988 units in December 2023. The model's growth suggests sustained interest in the SUV category.

Also Read: June 2023 - Maruti Nexa Jimny Petrol Variants Explained - Which One To Buy?

December 2023 - Maruti Suzuki Arena & Nexa Car Sales Figures - MoM Change

• Top Gainers (MoM):

  • Invicto (D1 - MPV): Invicto experienced a significant MoM growth, with an increase of 6.81%. The model sold 502 units in December 2023 compared to 470 units in November 2023, indicating a positive trend in the MPV segment.
  • Ciaz (C2 - Sedan): Ciaz showed substantial MoM growth with a percentage change of 75.90%. The sedan sold 489 units in December 2023, up from 278 units in November 2023. This spike in sales suggests increased demand for the C2 segment sedan.
  • Jimny (B2 - SUV): Jimny, categorized as an SUV, experienced a MoM increase of 28.43%. The model sold 730 units in December 2023, up from 1,020 units in November 2023. This positive growth might be attributed to factors such as consumer preferences or marketing strategies.

• Top Losers (MoM):

  • S-Presso (A - SUV): S-Presso faced the highest MoM decline, with a staggering -96.81% change. The model sold 60 units in December 2023 compared to 1,883 units in November 2023. This substantial drop suggests challenges or shifts in the SUV market for this particular model.
  • Ignis (B1 - Hatch): Ignis faced a notable MoM decline of -76.39%. The model sold 392 units in December 2023 compared to 1,660 units in November 2023. This substantial drop might be due to various factors affecting the hatchback market.
  • WagonR (B1 - Hatch): WagonR, in the hatchback category, experienced a significant MoM decrease of -48.22%. The model sold 8,578 units in December 2023, down from 16,567 units in November 2023. The decline may indicate fluctuations in consumer demand or increased competition in the hatchback segment.

Also read: June 2023 - Maruti Nexa Baleno Petrol, CNG Variants Explained - Which One To Buy? 

Maruti Suzuki Arena & Nexa — 6-Month Sales Trend (July 2023 - Dec 2023)

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